Apex’s IT & Digital Media Team covers a large variety of segments. As technology is now used in nearly every part of our lives and crosses into multiple industries, we have segmented our coverage in the below 10 areas. We use the term ‘XTech’ to contain the popular industry tech segments such as AdTech, FinTech, HealthTech, LifestyleTech, etc. Many companies and professionals will fit into multiple segments so our consultants are experienced working in numerous areas. The industry is changing fast and our IT & Digital Media Team is passionate about technology and staying abreast of the latest start-ups (overseas and in Japan), M&As, high-growth areas, and market trends.